SOCIAL MEDIA MANAGEMENT
Are you too busy actually running your business to give social media the attention it needs? We get it! If you don’t have the time, inclination or expert knowledge to run your own social media channels we offer complete done for you packages.
Every company is different and our social media plans are tailored to each client with constant communication, revisions and reassessments along the way.
Your custom business plan will include
Discovery - In person or virtual meeting with you to nail the brand identity, user personas, tone of voice and brand message.
Assessment - We will analyze your current social media channels or
create/rebrand new ones based on what is important to you.
Strategy - We will develop your path to success and tailored it to your specific business goals with both paid and organic strategies.
Content - We will mix in video, slideshows, links, images and more to make sure your page and profiles are sharing a good mix of content types. We will use existing content provided by you, and create unique content, specifically created for your business, to attract, educate and engage your target audience.
Posting - We will schedule and post for you. Frequency depends on the social channels and the strategy we create. You will also be involved and approve posts for the upcoming schedule.
Engagement - We will maintain consistent interaction with followers, potential consumers and other companies/organizations you want to engage with.
Measurement - Monthly reporting. We will monitor and track all your social media platforms to show progress each month.
Communication - Working with you to change things up each month based on your needs, your other marketing efforts and your business. Monthly strategy/check in meetings via phone or Zoom. Or if that's too much for you we connect however it is best for you. You can be involved as much or as little as you'd like.
Monthly pricing is based on specific needs: amount of content posted and created, number of social media accounts managed, if new social accounts need to be set up, type and size of business.
FACEBOOK & INSTAGRAM AD MANAGEMENT
Need a Done For You Facebook/Instagram Ads service?
Paid advertising is now necessary on Facebook and Instagram. The algorithm changes over the last couple of years have made it essentially a "pay to play" platform.
Paid advertising is a cost effective and engaging way to target your ideal audience, but if you don’t know what you’re doing it can be a costly mistake and just fall flat.
We will build a customized package for you depending on budget, audience and market niche.
How it works
First, we’ll get together on a quick discovery call to make sure we’ll work well together.
Next, we’ll go through the onboarding process and I will take a careful look at your business, your Facebook channel and your advertising history and formulate a Facebook marketing strategy.
I’ll make sure the Facebook Pixel is set up and working on your site to enable customer retargeting.
I will create custom or lookalike audiences based on customer research.
We’ll discuss appropriate landing pages and how to incentivize your potential audience.
I’ll create ad copy and test to find the best ones.
I’ll monitor your ads frequently and provide a monthly report.
Facebook/Instagram ads management fees starts at $195 per month. This is in addition to your ad budget. If (or once) your ad budget is $2,100, the management fee switches to 15% of your monthly ad spend.
POWER HOUR CONSULTATION - Real Estate and Insurnace agents
Not seeing the results you’d like from your social media efforts? Feel like you're a little beyond our social media class?
Want to use your Facebook business page to unlock it’s potential for lead generation and brand awareness?
With a Power Hour we can:
Look at your campaigns to evaluate their performance, identifying areas where you can improve and providing solutions to any problems you may be having
Work together on your social media strategy, taking into account your goals, audience and availability of content
Offer actionable advice on how to optimize your pages to effectively generate warm leads for your business
Dive into setting up a Facebook Ads to target your ideal customer/client.
We will spend time before the consultation looking at your social media profiles and your competitors, so be ready to provide all this information beforehand.
These consultations are carried out remotely over Zoom.
Time slots fill quickly. Please be patient and plan accordingly.
After your power hour you can opt in for monthly check in calls. $100
SOCIAL MEDIA EDUCATION & TRAINING
We can help you or your staff learn social media best practices. Learn how to use social media as a tool to gather leads, awareness and to make new connections.
Do you want to learn how to promote your own business better on social media? Do you think you need to learn how to optimize social media better to build your professional brand?
We will work with you or your staff to be trained on the best practices for social media. Employees can learn to take your company’s in-house digital marketing efforts to the next level and brand themselves within a brand.
$250 per hour. Class is 2 hour minimum. Pricing includes presentation creation and materials.
A LA CARTE OPTIONS
What something different or a combo of social media and other marketing efforts? I can do that!
Blog Content Creation
Facebook Ad lessons
Website updates (content only)
Contact me for a custom quote for ad ons and custom packages. Let's talk about what you need.